DR Bruces Mission - Vets All Natural Raw Roods
DR Bruce developed this range of foods and supplements purely from a desire to heal animals. he never set out to start a pet food/supplement company, he simply wanted to be “a good vet”.

As a dedicated and passionate animal lover, he felt frustrated in my role as veterinarian, that he was unable to adequately “cure” so many dogs and cats from long standing skin diseases, allergies, and arthritis, without relying on constant medication. DR Bruce  set out, as his own personal mission, to find a better way of healing these conditions. 

He studied acupuncture, herbal medicine, homoeopathy, flower essences….. and finally came upon the answer : Nutrition.

Put more accurately, the cause is often deficiency. It is the simple understanding that the combination of cooking, artificial processing, and poor quality ingredients used in commercial pet foods (tinned and dry foods) has led to wide scale nutritional deficiencies in the dogs and cats that rely on these foods for their every day nutrition.

It is these subtle deficiencies, that accumulate over years of the animals life, that have led to the virtual epidemic of skin disease, allergies, arthritis, and ever increasing incidence of cancer, in domestic pets.

In developing the Vets All Natural range of foods and supplements, he wished to make available these simple but extremely effective concepts and solutions, to a wider range of animals than those he sees in his clinic everyday.”

Premium Choice for Cats and Kittens:
Cats and kittens love our special cat and kitten variety.

Compared with dogs, cats are generally uniform in size and therefore dietary requirements vary little. The growth rate and requirements of kittens and adult cats are very similar. There is one cat formula for all ages.

The formula is high in nutrient supplements to balance the small amounts used per meal. The meat blend in the Premium Choice is high to match their highly carnivorous nature